Categorized by industry, this pdf download features highquality images and descriptions of how they stand above their competition. Businesses interested in using landing pages should focus on wellplaced text, clean design, and strong callstoaction ctas to ensure high conversions. Landing page pdf report profitable landing page examples. A landing page is the first page you land when you click on a link that directs you to a website. The best tips for building effective landing pages mailerlite. Like an alien discovering a new planet, a prospect lands there giving you the opportunity to make them an offer, gather their information, and make contact. Surfing the wondrous web, landing pages are everywhere both good and bad. Mar 10, 2020 unlike a website, which normally contains lots of distractions, a landing page focuses your visitors attention to the clearcut value you are offering and encourages them to act on the spot. Choose a free landing pages website template to start creating your stunning website.
For longer pages, weve only shown above the fold, so youll need to click through to the page to see some of the points we discuss. With the release of wordstreams new landing page grader tool, we cant get landing pages out of our heads. A good landing page can drastically change the course of your business. With these critiques, start creating and optimizing your own ebook postclick landing page today.
There are many ways you can use testimonialsfor example, on landing pages and in emailsbut theres no better way to feature client quotes than on your very own beautiful customer testimonial page. Jan 21, 2020 20 landing page examples to steal today. Every landing page we create has to be handcrafted, individually adjusted to its goal, theme or product. The best landing page design inspiration, templates. Sep 23, 2019 the landing page should be prominently branded, often incorporate a hero image to communicate the product or service at a glance, and cut straight to the point to avoid users attention drifting. Like an alien discovering a new planet, a prospect lands there giving you the opportunity to make them an offer.
However, an excellent landing page has the right mix of all these elements. A landing page is a standalone web page thats designed for one purpose. This means visitors can scroll down the page but still have the option of clicking the button they need to, in order to take action. Creators use landing pages to build their business in so many ways.
Because there are details that are highly needed to. Landing pages are single web pages with offers or content upgrades designed to collect user information and generate leads. What makes each of these saas landing examples compelling differs from one to the next. Then, look at what the experts say, and systemically test, tweak and analyze different ways of improving your own. Whether youre ready to deliver a product, promote an upcoming project, or tell your audience about yourself, landing pages help you get the word out quickly and easily. Thats because there are website themes that you can use to get the job done within a very short time. This landing page probably wins the award for the simplest navigation. Just as david livingstones successors used his principles to build the basis for their own conversion efforts, you too can solidify your swipe file with the above landing page examples, using them to craft your own highconversion landing pages. These pages are used by saas companies to generate conversions of one kind or another. In this article, well talk about various examples of landing pages that aim for their visitors to take a quiz or assessment. The headline tells visitors why they should buy a casper mattress. How to build an online course landing page with examples.
Apr 10, 2020 a landing page is a standalone web page thats designed for one purpose. Landing page pdf report profitable landing page examples expert secrets. Apr 30, 2020 110 postclick landing page examples 1. A landing page is designed in a way to receive and convert traffic from an online marketing campaign. Heres our snapshot of 10 landing page examples with awesome ux. So lets not waste any more time and move on to some of the best landing page examples to feast your eyes on.
The best landing page examples are those that match a businesss marketing goals, are clean in design, and use a strong cta. With all of that in mind, weve pulled together some particularly effective examples of landing page design from across the web. While the idea of a customer clicking into your store from a landing page sounds ideal, its an unwanted engagement if the goal of a landing page is to capture their email address. This post will look at 10 examples of landing pages you can use as inspiration for your own site. You may find that using certain words or images works better when it comes to getting visitors to. Its a web page, encouraging visitors to take a specific. Sure, some things never change, but id say there are some generalizations we can make. Landing page users have seen the growth rate for their mailchimp audience increase by an average of 36%.
All templates are fully customizable with drag and drop. Let us begin and see what we can do to create landing pages that convert. So, lets make it as easy as possible for them by implementing elements from the kind of landing page examples that actually convert. Jul 21, 2016 this post will look at 10 examples of landing pages you can use as inspiration for your own site. Find out what they did right, analyze what they can improve on and apply it to your own landing pages. These landing page examples provide the visitor with a chance to receive an estimate of their home value. In other words, it should be creative but also realistic. A bright cta button color draws prospects eyes to it.
It is where visitors of your website land after clicking ads on the web mostly from a. Minimal text makes this postclick landing page easy to get through. Mar 31, 2020 steal the best landing page examples in 2018 dont start from scratch. Yet, despite this excitement, its easy and quite common to get caught up in. Categorized by industry, this pdf download features highquality images and descriptions of. The following eleven landing pages provide a snapshot of various effective designs. This splash pagelanding page is the equivalent of walking into a unisex clothing shop and asking for directions to the mens section, so the simpler you keep it, the better. Marketers typically use landing pages to achieve specific, shortterm goals. Jan 14, 2020 landing pages are single web pages with offers or content upgrades designed to collect user information and generate leads.
Jun 25, 2019 a link to the blog in the footer entices prospects to abandon this postclick landing page to read more of the companys content. The best landing page design inspiration, templates, resources and more landingfolio features the best landing page inspiration, templates, resources and examples on the web. You may find that using certain words or images works better when it comes to getting visitors to provide their contact information or make a purchase. Its a web page, encouraging visitors to take a specific action.
Before we dive into our highconverting landing pages examples, lets set some ground rules. Oct 14, 2019 a landing page is a web page with a specific objective. Hi marcus, i dont think there is any better resource out there that provides the mountain of education, advice and expert knowledge on affiliate marketing and. Under whats inside, a list of benefits is spelled out and there is no need to guess why jobs to be done is a valuable read. Crafting landing pages that convert is no easy task. Now that we have discussed what a landing page is and what it takes to meet your goal, lets talk through examples of different landing page types to help you get started. Yet, despite this excitement, its easy and quite common to get caught up in the hohum of creating one. Landing pages are digital storefronts that act as individual entities for promoting and selling products. A statement of work is a document that combines both idea and objectivity. You dont have to create your landing pages from a blank slate. This is a page that is designed with no distractions so that it converts site visitors into leads. Landing pages are standalone web pages that your contacts or potential contacts can land on when they click through from an email, ad, social post, or other location on the web.
Unlike a website, which normally contains lots of distractions, a landing page focuses your visitors attention to the clearcut value you are offering and encourages them to act on the spot. And again, there is more proof near the bottom of this page. An instagram landing page is a good example of a splash page, especially when you look at this little mix example. The imagery has a very homey, family feel which is perfect for the brand. The landing page should be prominently branded, often incorporate a hero image to communicate the product or service at a glance, and cut straight to the point to avoid users attention drifting. The goal of a landing page is to get your audience to take a single action, so eliminate any and all distractions where possible. And when general is not enough, ill provide some realworld examples. The word now in the cta lets prospects know that theyll get the ebook as soon as they hit the button. Now that weve covered why you should use landing pages and some of the main types that real estate companies use, lets take a look at some examples. Best landing page examples the main landing page headline is the first thing your visitors see, which is why its necessary for you to spend a lot of time crafting a headline clearly describing your product or service. Marketers typically use landing pages to achieve specific. Choose your html template, personalize it, pick a domain and get online today.
Oct 04, 2018 so, lets make it as easy as possible for them by implementing elements from the kind of landing page examples that actually convert. For example, you might create a landing page to promote a limitedtime offer or sell. How to create high converting landing pages in shopify shogun. Learn from a growing library of 1,982 landing page designs and 3,829 component examples, updated daily. A landing page is a terminology mostly used in digital marketing to refer to a single page designed for the sole purpose of promoting a companys products, services or brand. All of the pages featured below have had at least 500 visitors on the low end, though many have had more. Theres no magic formula to create a perfect landing page. Weve compiled 77 homepage, blog, and landing page examples to inspire your design efforts. This landing page also does an excellent job of outlining the reasons to buy. I went hunting for examples of the best customer testimonial pages i could find. Before we share some inspirational landing pages with you, you should know that the best examples will always have a strong call to action cta.
Realtors can design a landing page for their prospects. May 07, 2020 there are many ways you can use testimonialsfor example, on landing pages and in emailsbut theres no better way to feature client quotes than on your very own beautiful customer testimonial page. Set up your landing page to automatically tag contacts based on their interests when they sign up, so you can keep your audience organized. Jun 06, 2019 a landing page is the first page you land when you click on a link that directs you to a website. Work with beautiful, retinaready galleries, social media features, email marketing and so more.
Each example includes a critique of whats good, and what could be changed or tested. Whether youre ready to deliver a product, promote an upcoming project, or tell your audience about yourself, landing pages help. While i cant comment on how well these pages convert, they all employ landing page best practices. Here are 11 landing page examples that highlight effective best practices for you to apply to your subscriberbuilding initiatives. It is where visitors of your website land after clicking ads on the web mostly from a search engine, youtube or social media pages. An arrow serves as a visual cue, guiding visitors toward the cta button. When you sign up for a free trial of convertkit, you can start building your landing page with one of our dozens of. With these critiques, start creating and optimizing. Steal the best landing page examples in 2018 dont start from scratch. Theyre also all converting at a rate of at least 30%. The best tips for building effective landing pages. B2c landing page examples ill be giving a few examples for clickthrough landing pages and a few for leadgeneration landing pages for both sectors. If you are one of them, theres absolutely nothing to worry about.
While the idea of a customer clicking into your store from a landing page sounds ideal, its an unwanted engagement if the goal of. Ill also be giving you some bonus realworld case studies and back every one of my ab. That is why creating a good landing page that talks to. You can actually model other peoples landing page examples. Landing page examples collected from unbounce customers and other marketers that you can use for design and copy inspiration. Its usually part of a larger marketing campaign that includes ads driving people to the page, as well as a special offer in exchange for buying a product or signing up for an email newsletter. Jan 01, 2020 this splash pagelanding page is the equivalent of walking into a unisex clothing shop and asking for directions to the mens section, so the simpler you keep it, the better. Most marketers know the basics of a great landing page. Thats because there are website themes that you can use to get the job. Frequently asked questions faqs why do i need to fill out the. All of the pages featured below have had at least 500 visitors on the low end, though many have had more than 100,000. Businesses interested in using landing pages should focus on wellplaced text, clean design, and strong.
A great landing page will increase your conversion rate and your overall return on ad spend. Rather than taking users to a standard information page, however, the links redirect to what is basically another landing page, complete with the same calltoaction buttons that are featured on the main page site visitors who are still on the. Work with beautiful, retinaready galleries, social media features, email marketing and so. You may have noticed on several of the landing page examples in this list the floating cta has been used. To help, we searched the web for the best landing page examples. Its usually part of a larger marketing campaign that includes ads driving people to the page, as well as a special offer in exchange for buying a product or signing up for. Well also share landing page copy examples and copywriting formulas that you can use to create your own landing page in convertkit. How to create high converting landing pages in shopify. Youve probably come across the term landing page, but do you really know what it is. A landing page is a web page with a specific objective. Landing page examples are a good way of getting landing page design inspiration and ideas. Were really proud of what proof is doing to grow amazing companies like the ones weve shown above. Because there are details that are highly needed to construct this paper, it becomes challenging for some proponents to make one.
A link to the blog in the footer entices prospects to abandon this postclick landing page to read more of the companys content. Learn how to craft amazing landing pages from the masters. Its exciting at least it is to a marketing nerd like me. When you sign up for a free trial of convertkit, you can start building your landing page with one of our dozens of design templates so you never have to start from scratch. May 11, 2016 you may have noticed on several of the landing page examples in this list the floating cta has been used. Look at the above landing page samples and model the winning elements. Landing page optimization is the process of testing different elements of your landing page to see what gets visitors to take action. Before we share some inspirational landing pages with you, you should know that the best examples will. Ive highlighted 30 different landing pages you can steal and get inspiration from.
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